Content Updates

Service

Reignite Rankings with Our Content Update Service

Our Content Update service breathes new life into outdated or underperforming content.

Our team of writers, editors, and SEOs conduct an extensive internal audit of your page, analyzing the content, structure, headings, keywords, and more. We identify opportunities to improve the page based on the latest search engine optimization best practices (including the HCU).

What You Get
  • Full internal audit: structure, headings, keywords, and gaps.
  • Content refresh: add, expand, and remove as needed.
  • On-page optimization: flow, intent match, and readability.
  • Publishing handled: we update WordPress and preserve links.

Throughout the process, you get clear status tracking so you’re never guessing what’s happening next.

How It Works

Our team of writers, editors, and SEOs conduct an extensive internal audit of your page, analyzing the content, structure, headings, keywords, and more. We identify opportunities to improve the page based on the latest search engine optimization best practices (including the HCU).

Next, our writers overhaul the content, seamlessly integrating new sections and information. Where needed, because of inaccuracies or irrelevance, we’ll remove content.

We optimize keywords, improve page flow and organization, and add multimedia like images, charts, and videos as needed. We also incorporate relevant data points, quotes from industry authorities, and answers to common questions to make the content more engaging.

Once the refreshed draft is complete, our editors thoroughly review and refine the page for readability, grammar, and technical SEO components. We also verify content accuracy.

Finally, we update your existing page in WordPress, preserving any outbound links while implementing our revised content. Throughout the process, we provide complete transparency through status tracking, so you’re kept informed each step of the way.

Overview

In summary, our Content Update includes:

1

Comprehensive internal audit

Analyze existing content, structure, headings, keywords, and opportunities.

2

Overhaul + optimize content

Integrate new content (if ordered), improve clarity, and remove what no longer helps.

3

Engagement upgrades

Add multimedia suggestions, quotes, and answers to common questions.

4

Expert-backed insights

Include substantiated perspectives where they strengthen trust and usefulness.

5

Editorial + technical QA

Refine for readability, grammar, technical SEO, and accuracy checks.

6

WordPress implementation

Update the existing page while preserving links and shares.

Want to Boost Your Business Today?

Schedule a complimentary consultation and we’ll map which pages to update first for the fastest ranking lift.