Orlando Local SEO Marketing Services

Your SEO strategy is crafted by Jared Bauman alongside the expert team at 201 Creative. With decades of online marketing experience, Jared is a recognized leader in SEO—host of the Niche Pursuits Podcast and writer for Search Engine Land. Your SEO campaign will benefit from his deep understanding of how to rank websites effectively and sustainably.

Whether it’s content marketing, technical audits, or building local links, our Orlando SEO team will coordinate every piece of your digital marketing strategy.

Our Orlando SEO Services

Each service below is optimized to drive rankings, leads, and revenue in the Orlando market.

Why 201 Creative is the Right Orlando SEO Agency for You

Search engines evolve fast—and ranking requires more than keywords. At 201 Creative, we focus on crafting meaningful content and technical strategies tailored to the Orlando market. Whether you’re based in Lake Nona, Winter Park, or Downtown Orlando, we bring deep local insights that power real growth.

We’re not just an SEO company—we’re your partner in growing traffic, leads, and revenue. We offer face-to-face collaboration for clients in Central Florida, bringing the human touch that large agencies often miss.

We’re hands-on, responsive, and fully invested in your success. You’ll never feel like a number, and you’ll always know where your SEO dollars are going.

Our Orlando SEO Process

1. Initial Consultation
   We start by learning about your business, your competition, and your goals—locally and beyond.
2. Website & SEO Analysis
   We assess where your current website stands, uncover opportunities, and build a personalized game plan.
   
3. Strategy Development
   You’ll receive a clear set of recommendations, along with several strategy paths that fit your goals and budget.
4. Implementation
   Once approved, we execute your plan and meet regularly to report progress and adjust as needed.

Expert Local Insights: Orlando SEO Tips

• Update Content for Local Intent
  We refresh content to reflect Orlando-specific trends and keywords.
• Target Primary and Secondary Keywords
  We naturally integrate high-intent terms like “Orlando SEO agency” and “digital marketing Orlando.”
• Leverage Schema Markup
  We implement LocalBusiness schema to help search engines better understand your location and services.
• Build Orlando-Based Backlinks
  We source local backlinks from Orlando news, directories, and industry leaders.
• Boost CTR
  We write compelling, Orlando-specific title tags and meta descriptions to increase click-through rates.
• Optimize URL Slugs
  Clean, keyword-friendly slugs like /orlando-seo-services help boost relevance.
• Visual Optimization
  Alt text for graphics and videos includes Orlando-specific terms, making content more discoverable.
• On-Page CTAs
  Our content includes CTAs relevant to local users, improving conversions from organic search.
• Regular SEO Audits
  We monitor for new issues, ensuring your Orlando SEO strategy stays effective as Google updates roll out.

Real SEO Results: Case Studies from Florida Businesses

Whenever we take on a project, we take time to understand the goals and problems facing a client’s site in order to create a custom plan that will lead to real improvements where it counts. 

We analyze the data, explore strategy options, and execute plans to achieve the best outcomes for your business.

Site Speed for a Local Church Website

Discover how we optimized a church website that skyrocketed with a 12,373% growth in total organic clicks.

Goal

A local church came to us to help them reach local searchers. After analyzing their site, we developed a content plan focused on bringing in traffic that aligned with their goals. We also focused on improving the site’s usability and speed, as there were numerous technical SEO issues, especially with their navigation.

Strategy

We found the website’s problems after conducting an extensive Site Audit. This led us to make the following fixes:

1. Performed in-depth keyword research, uncovering topics that would generate quality organic traffic
2. Removed custom fonts for better load times
3. Fixed broken pages and links (404 error)
4. Reduced and optimized image sizes
5. Set up proper canonicalization for the site

Results

After making these fixes, the website’s total organic clicks saw a 12,373% increase. This also includes a 233% increase in total impressions and a 305% growth in organic Click-Through-Rate (CTR).

Local SEO Optimization for a Professional Services Website

With very little organic search traffic, see how a niche-relevant website reached a 385% increase in organic traffic.

Goal

This business’ goal was to increase organic search traffic and conversions in the San Diego market. We prioritized working on finding the topics that potential customers were searching. We found that they needed to establish expertise, authority, and trust with Google.

Strategy

We optimized the website to rank well for organic traffic using the following steps:

1. Updated the homepage
2. Developed a content strategy focusing on topical silos
3. Content was simultaneously created to build topical authority in the businesses industry
4. Published keyword-optimized content
5. Strategically updated old content for higher rankings following our proven methods
6. Implemented a strategic internal linking system
7. Created a backlink campaign focusing on high trust, relevant targets

Results

Organic traffic growth had a significant spike during the project’s second half. After 12 months, the website achieved 385% growth in organic traffic, leading to more sales for the local service business.

Site Architecture for a Local Veterinary Website

Learn how we tripled the traffic for a local vet website in just six months.

Goal

The site’s speed was slow, so we prioritized cleaning up image sizes and creating a better site architecture to match search intent.

Strategy

After finding the problems, we implemented the following strategy:

1. Split service pages and added new content building on the site’s topical authority 
2. Built backlinks to the home page, service pages, and blog posts
3. Continued publishing highly relevant content targeting industry specific keywords
4. Built citations to local service directories

Results

The website saw 3.5x organic traffic growth in just six months.

Content Planning and Writing for an E-Commerce Website

See how we deleted content for an e-commerce website with declining traffic and sales, resulting in a 285% rise in traffic after a year.

Goal

The goal was to delete low-quality content to introduce new, quality content with topical authority.

Strategy

Our strategy involved using our expertise with Google’s algorithms to analyze the content on the site to ensure that only content that boosted its authority was kept live on the site.

1. Gained backlinks from authoritative websites in our client’s niche.
2. Used internal links and anchor text to manage relevance.
3. Deleted old content and published relevant, in-depth content for our client’s products.

Results

In less than two months after starting the project, we saw an immediate spike in traffic. Following more keyword research and creating more supporting content with links, traffic increased by 285%, while sales were up 116% in just 12 months.

Site Audit and Repairs for a Hobby Niche Website

Know how site repairs returned 40% of a niche site’s peak growth despite Google’s core update in 2022.

Goal

Following Google’s May 2022 update, this website had lost all its featured snippets. The site also suffered a 68% drop in organic traffic before coming to us for help. The goal was to recover from these massive losses and rank again.

Strategy

To get the site back on the right track, our approach focused on updating and deleting articles and fixing links.

1. Deleted around 200 articles that weren’t getting traffic before and after the Google update
2. Updated 30 old articles and published 25 new articles
3. Fixed internal linking and anchor texts
4. Embedded more than 80 videos into any relevant articles
5. Submitted a Disavow file
6. Removed the redirected domain
7. Added E-E-A-T signals

Results

While the website recovered from the Google Update, the organic traffic only returned to 40% of its peak. Despite that, the site repairs allowed the website to get back on track as we published new content.

Testimonials

Join the ranks of clients from La Jolla to South Bay who have seen long-term exponential growth with our SEO services:

FAQs About Our Orlando SEO Services

Why Should I Hire an Orlando SEO Agency?

Hiring a local agency gives you access to people who understand Orlando’s market, geography, and competition. We make it easy to grow your online presence while staying focused on your business.

How Do I Choose the Right Orlando SEO Service?

Start by evaluating your current needs—whether it’s content, local SEO, or technical fixes. We’ll walk you through a free consultation and create a strategy tailored to your goals.

What Should I Look for in an Orlando SEO Company?

Look for proven results, real testimonials, transparent methods, and a team that works with you—not just for you. We prioritize long-term growth and ethical SEO practices.

What Is the Cost of SEO Services?

Every business is different, so we provide custom pricing based on your goals, competition, and needs. Your consultation is completely free.

Meet with an Orlando SEO expert and discover your business’s best opportunities for organic growth. We’ll build a roadmap designed just for your company.