St. Petersburg Local SEO Marketing Services

Jared Bauman leads your SEO strategy with support from our full-service team at 201 Creative. With decades of experience in digital marketing, Jared is a respected voice in the SEO world—host of the Niche Pursuits Podcast and contributor to Search Engine Land.

Whether you’re based in downtown St. Pete, Historic Kenwood, or the Grand Central District, our team combines local insights with proven SEO frameworks to build lasting results.

Our St. Petersburg SEO Services

We offer a full suite of services tailored to growing organic search traffic and visibility in the St. Petersburg area:

Why Choose 201 Creative as Your St. Petersburg SEO Company?

SEO in St. Petersburg requires a smart, localized approach—not cookie-cutter templates. At 201 Creative, we go beyond keywords. We develop content and technical strategies rooted in data, crafted for how your customers search.

We’re different because we’re smaller, more agile, and more personal than the big agencies. Our team is based in Florida and understands the St. Pete business landscape inside and out—from Beach Drive to Central Ave and the Warehouse Arts District.

We pride ourselves on being responsive, strategic, and transparent. No hidden fees. No vague reports. Just results and relationships.

What to Expect: Our SEO Process for St. Petersburg Businesses

1. Free Consultation: Let’s talk about your business, competitors, and goals. Whether you’re targeting tourists, locals, or both—we’ll find your angle.
2. Comprehensive Audit & Research: We analyze your website, content, and current rankings to understand your starting point and areas of opportunity.
3. Custom Strategy Development: We build a strategy tailored to your goals, audience, and budget—whether that includes local SEO, content, backlinks, or technical improvements.
4. Execution & Reporting: We implement the plan and meet with you regularly to review results, share updates, and fine-tune the approach.

Local SEO Tips for St. Pete Businesses

1. Update Local Content: We refresh content to reflect St. Pete neighborhoods, events, and services so your business stays relevant in local search.
2. Use Local Keywords: From “St. Petersburg SEO expert” to “marketing agency near Tropicana Field,” we help you rank for terms that convert.
3. Add Schema Markup: We implement LocalBusiness schema to help search engines understand and trust your local presence.
4. Build Local Backlinks: We secure links from local business directories, news outlets, and blogs to strengthen your authority.
5. Improve Page Speed: We optimize media, hosting, and code to ensure fast load times—especially important for mobile users on the go in downtown St. Pete.
6. Optimize Visual Content: We add proper alt text and local relevance to images and videos—enhancing both accessibility and SEO.
7. Add CTAs that Convert: We strategically include calls to action that increase leads while aligning with searcher intent.
8. Conduct Routine Site Audits: Google updates happen constantly. Our regular audits keep your SEO strategy up-to-date and effective.

Real SEO Results: Case Studies from Florida Businesses

Whenever we take on a project, we take time to understand the goals and problems facing a client’s site in order to create a custom plan that will lead to real improvements where it counts. 

We analyze the data, explore strategy options, and execute plans to achieve the best outcomes for your business.

Site Speed for a Local Church Website

Discover how we optimized a church website that skyrocketed with a 12,373% growth in total organic clicks.

Goal

A local church came to us to help them reach local searchers. After analyzing their site, we developed a content plan focused on bringing in traffic that aligned with their goals. We also focused on improving the site’s usability and speed, as there were numerous technical SEO issues, especially with their navigation.

Strategy

We found the website’s problems after conducting an extensive Site Audit. This led us to make the following fixes:

1. Performed in-depth keyword research, uncovering topics that would generate quality organic traffic
2. Removed custom fonts for better load times
3. Fixed broken pages and links (404 error)
4. Reduced and optimized image sizes
5. Set up proper canonicalization for the site

Results

After making these fixes, the website’s total organic clicks saw a 12,373% increase. This also includes a 233% increase in total impressions and a 305% growth in organic Click-Through-Rate (CTR).

Local SEO Optimization for a Professional Services Website

With very little organic search traffic, see how a niche-relevant website reached a 385% increase in organic traffic.

Goal

This business’ goal was to increase organic search traffic and conversions in the San Diego market. We prioritized working on finding the topics that potential customers were searching. We found that they needed to establish expertise, authority, and trust with Google.

Strategy

We optimized the website to rank well for organic traffic using the following steps:

1. Updated the homepage
2. Developed a content strategy focusing on topical silos
3. Content was simultaneously created to build topical authority in the businesses industry
4. Published keyword-optimized content
5. Strategically updated old content for higher rankings following our proven methods
6. Implemented a strategic internal linking system
7. Created a backlink campaign focusing on high trust, relevant targets

Results

Organic traffic growth had a significant spike during the project’s second half. After 12 months, the website achieved 385% growth in organic traffic, leading to more sales for the local service business.

Site Architecture for a Local Veterinary Website

Learn how we tripled the traffic for a local vet website in just six months.

Goal

The site’s speed was slow, so we prioritized cleaning up image sizes and creating a better site architecture to match search intent.

Strategy

After finding the problems, we implemented the following strategy:

1. Split service pages and added new content building on the site’s topical authority 
2. Built backlinks to the home page, service pages, and blog posts
3. Continued publishing highly relevant content targeting industry specific keywords
4. Built citations to local service directories

Results

The website saw 3.5x organic traffic growth in just six months.

Content Planning and Writing for an E-Commerce Website

See how we deleted content for an e-commerce website with declining traffic and sales, resulting in a 285% rise in traffic after a year.

Goal

The goal was to delete low-quality content to introduce new, quality content with topical authority.

Strategy

Our strategy involved using our expertise with Google’s algorithms to analyze the content on the site to ensure that only content that boosted its authority was kept live on the site.

1. Gained backlinks from authoritative websites in our client’s niche.
2. Used internal links and anchor text to manage relevance.
3. Deleted old content and published relevant, in-depth content for our client’s products.

Results

In less than two months after starting the project, we saw an immediate spike in traffic. Following more keyword research and creating more supporting content with links, traffic increased by 285%, while sales were up 116% in just 12 months.

Site Audit and Repairs for a Hobby Niche Website

Know how site repairs returned 40% of a niche site’s peak growth despite Google’s core update in 2022.

Goal

Following Google’s May 2022 update, this website had lost all its featured snippets. The site also suffered a 68% drop in organic traffic before coming to us for help. The goal was to recover from these massive losses and rank again.

Strategy

To get the site back on the right track, our approach focused on updating and deleting articles and fixing links.

1. Deleted around 200 articles that weren’t getting traffic before and after the Google update
2. Updated 30 old articles and published 25 new articles
3. Fixed internal linking and anchor texts
4. Embedded more than 80 videos into any relevant articles
5. Submitted a Disavow file
6. Removed the redirected domain
7. Added E-E-A-T signals

Results

While the website recovered from the Google Update, the organic traffic only returned to 40% of its peak. Despite that, the site repairs allowed the website to get back on track as we published new content.

Testimonials

Join the ranks of clients from La Jolla to South Bay who have seen long-term exponential growth with our SEO services:

FAQs: St. Petersburg SEO Services

Why Hire a St. Petersburg SEO Agency?

Working with a local team gives you the edge of regional expertise. We know what works for St. Pete audiences and how to rank for local terms that matter.

What’s the Best SEO Service for My St. Pete Business?

That depends on your goals. We can help whether you’re just starting, need technical fixes, or want to scale with content and link building.

What makes 201 Creative different from other St. Petersburg SEO agencies?

We focus on real relationships and results—not high-volume, low-touch services. You’ll have a dedicated expert and a hands-on team every step of the way.;

How Much Does SEO Cost in St. Petersburg?

We don’t offer one-size-fits-all pricing. After a free consultation, we’ll give you a custom proposal based on your market, goals, and timeline.

Ready to Grow in St. Pete?

Schedule a consultation and let’s talk about your SEO goals. We’ll show you exactly how we can help your business get found online—starting today.