Why Does Link Building Matter?
Links are like votes in the eyes of Google. The more high-quality, relevant links you have pointing to your site, the more power and authority your website has, and the higher it ranks. Backlinks, along with good content and on-page work, are the underpinnings of a successful SEO plan.
However, building links to your website is extremely hard, especially at scale.
We find and build relevant backlinks to targeted URLs, based on strategic insights for improving rankings. Links could be built through a variety of techniques, ranging from guest posts to contextual link inclusion. Linking sites are selected based on a combination of their domain authority and topical relevance.
For years I neglected to outsource backlink building because I was afraid of wasting money on scammy, spammy firms that would end up doing more harm than good. But 201 Creative was exactly what I needed – they helped me identify which posts could most benefit from some strong links, and secured relevant, high-value placements for each one.
– Dave Bowden, Founder, Irreverent Gent